Art Direction
October 2020

Megababe

Problem
Megababe wants to remind everyone that everything starts to sweat when it's hot outside and your boobs are no exception because deodorant doesn't have to be just for arm pits anymore.

Solution
Normalize body sweat and let everyone know that it's 100% natural and normal. With Megababes one of a kind product, It doesn't have to be a taboo subject we have to be embarrassed by any longer. 

American Advertising Federation award winner 2021

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